Google goes green?

Just noticed that Google have added ‘What’s your carbon footprint? Learn how you can reduce it.’ below the standard search box. Following the link takes me to Google’s ‘UK Carbon Footprint Project’. Interesting. Apparently they’ve launched a carbon footprint calculator that allows you to calculate your carbon footprint. Mine is 2.18 tonnes apparently, well below the national average of 9.4 tonnes (what do they do? fly to work everyday?).

But this seems to be a way of plugging something else – iGoogle (ran out of ideas for names, did they?). Must say I’ve never heard of it. A quick Wikipedia search tells me that iGoogle is the new name for Google’s personalised homepage. I see. That never really took off, did it? And now that Facebook is apparently replacing Google as the start page for many internet users they’ve realised that they have to do something about it. So, iGoogle lets you add tabs to your Google start page (for example a carbon footprint one) and *drumroll* let’s you select a theme for it. Cows on green hills anyone? Frogs carrying firewood? Or how about foxes playing the mandolin?



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